AI Insights · Timothy · July 2022
Top 5 Educational Games on Android in the Middle East: Q2 2022
In Q2 2022, top educational games on Android in the Middle East, such as Toca Boca World and LEGO® DUPLO® WORLD, saw significant fluctuations in downloads, revenue, and active users.
Performance of Top 5 Educational Games on Android in the Middle East for Q2 2022
The second quarter of 2022 has been dynamic for educational games on the Android platform in the Middle East. Here’s a closer look at the performance of the top five apps: Toca Boca World, Storytime: English with Disney, World of Peppa Pig: Kids Games, codeSpark - Coding for Kids, and LEGO® DUPLO® WORLD.
Toca Boca World
Weekly Revenue: This app experienced a steady revenue stream, peaking at around $9.8K at the end of March and maintaining figures around $7K to $9.6K throughout the quarter.
Weekly Downloads: Downloads fluctuated, with a notable dip in May, reaching a low of 15.1K. However, they rebounded strongly in June, peaking at 37.4K in the last week.
Weekly Active Users: Active users remained relatively stable, ranging from 215K to 268K, with a slight increase towards the end of the quarter.
Storytime: English with Disney
Weekly Revenue: Revenue saw a significant decline from $2.5K at the end of March to just under $500 by the end of June.
Weekly Downloads: Downloads also decreased sharply, from over 2.4K at the beginning of the quarter to just 39 by the end.
Weekly Active Users: Active users followed a similar downward trend, dropping from 4.1K in March to under 2K by the end of June.
World of Peppa Pig: Kids Games
Weekly Revenue: Revenue remained relatively low but stable, hovering around $83 to $267 throughout the quarter.
Weekly Downloads: Downloads increased gradually, starting from 308 at the end of March and peaking at 1.8K in the third week of June.
Weekly Active Users: Active user numbers rose consistently, from 2.2K at the end of March to 4.6K by the end of June.
codeSpark - Coding for Kids
Weekly Revenue: Revenue remained modest, fluctuating between $53 and $213, with a peak in early April.
Weekly Downloads: Downloads showed a significant increase towards the end of the quarter, starting at 216 in March and reaching 302 by the end of June.
Weekly Active Users: Active users remained fairly stable, around 5K to 6K throughout the quarter.
LEGO® DUPLO® WORLD
Weekly Revenue: Revenue saw a notable increase towards the end of the quarter, from $57 at the end of March to $123 by the end of June.
Weekly Downloads: Downloads also increased significantly, from 1.4K in March to 3.5K by the end of June.
Weekly Active Users: Active users showed a steady rise, from 11K at the end of March to 12.8K by the end of June.
These insights are derived from Sensor Tower data, providing a detailed look at the trends in